How to run a fundraising campaign

Welcome to your United Way Campaign Toolkit!

To get started simply click on the buttons below for planning guides, marketing tools and event ideas—everything you need to plan and execute a successful campaign.

Campaign toolkit

This toolkit includes everything you need to run a seamless and successful United Way workplace fundraising campaign—whether your employees are working remotely or in the office.

Resource Library

If you are an experienced volunteer looking for updated resources, you can jump directly to our Marketing Materials & Resource Library for this year’s tools to help you run a successful campaign!

Still have questions?

Reach out to your United Way representative to help plan your campaign or contact to connect with someone on our team!