United Way Waterloo Region Communities (United Way WRC) has recently changed its funding model. Previously, funding was allocated annually based on a Community Investment budget approved by the Board. This budget was based on campaign donations and pledges. Applications were limited to agencies that had already received United Way WRC funding.
United Way Waterloo Region Communities recognized the need to modernize our funding approach. This, coupled with the unanticipated challenges of the COVID-19 pandemic, informed and galvanized the adaptation and timing of our funding model in order to be more responsive to community needs.
The new funding model is focused on immediate community need and local solutions to address those needs. There will be an open call for applications every three months to fund the most relevant programs and organizations. Applications are designed to be agile and more focused. There is an emphasis on equity and inclusion in our processes and decisions. We will be granting out money we have immediately available.